Our co-founder Tim Janes joined a panel of European agency leaders alongside Helene Simon (Webflow), Maximilian Fleitmann (Magier), Martyn Lee (Parallax), and Adam Halawi (Gain), for a candid conversation on what it actually takes to run an agency in Europe right now.
Tim spoke to MakeBuild's philosophy as creative director: keep design simple and minimal, and don't let complexity in from day one. When clients come in with multiple locales, different pricing rules, and dispersed marketing teams, the approach is to strip back, nail one locale first, and only introduce complexity once the foundation is solid.
He also shared his take on Webflow's newly announced Source and that he's really excited about what it opens up for agencies. Being Webflow-exclusive has shaped how MakeBuild works for years, and Source widens that aperture: still building in Webflow, but with more freedom in process and tooling, depending on the client and project.
Catch the full session replay on the Webflow Conf site.
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