Lodgify

Project overview

Lodgify partnered with MakeBuild to design and build high-conversion promotional pages ahead of Black Friday.

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We redesigned and rebuilt a paid-traffic landing page and Lodgify’s Pricing page in Webflow, optimising both for high-intent users. The work focused on clearer value messaging, and pricing and comparison flows that help users decide rather than hesitate.

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At the same time, we created a flexible visual and component-based system that bridged Lodgify’s existing site with the new webflow powered landing pages.

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Rather than one-off campaign pages, the result is a reusable promo framework that supports conversion at peak moments like Black Friday, while giving the marketing team a system they can adapt, refine, and reuse for future campaigns.

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